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Thursday 4 October 2012

Reese's Pieces

Reese's Pieces:

The Hershey company have manufactured Reese's Pieces which is the term used to describe a candy with peanut butter flavouring and encased in a yellow, orange or brown shell. One of the 3 packaging options for Reese's pieces is depicted here:

Reese's Pieces

Image from: http://www.flickr.com/photos/like_the_grand_canyon/7455533700/

They have existed since 1978 and were first manufactured using panning machines. The secret recipe includes the creation of a liquid peanut butter form 'penuche' filling which was made to ease issues of manufacturing with peanut butter going soft.

The colour distribution of the candies is 50% orange, 25% yellow and 25% brown. It is also well recognised and famously featured in many American films including ET. This helped to market the item as you can see in the image below.

E.T. Reeses Pieces Sticker
Image from: http://www.flickr.com/photos/neatocoolville/7510904678/

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